MORPHOLOGICAL AND STRUCTURAL SYNTACTIC CLASSIFICATION OF METAPHORS IN THE HEADLINES OF GREEK NEWSPAPER ARTICLES

Abstract

The article deals with the use of metaphors in the headlines of Greek newspaper articles. It is important for the study to distinguish figurative meaning and figurative use of the word. The metaphor is an expression of the figurative use of the word. The article presents the interpretation of the concept of metaphor in logical and philosophical, logical and psychological, psychological, linguistic, cognitive aspects. Relevant for the study is the examination of the metaphor within communicative linguistics. The material of the research is outlined. Classification of metaphors has taken place on the basis of morphological and syntactic principles. According to the morphological principle the metaphors in the analyzed corpus are expressed by nouns, adjectives and verbs. They have emotional and evaluative meaning and within the advertising function of the headlines attract readers' attention and convince them to start reading the article. From the syntactic perspective, metaphors in the headlines of Greek newspaper articles can be expressed by word, phrase or sentence. Metaphors expressed by words are more commonly used.