THE ROLE OF PRIVATE INSTITUTIONS IN UKRAINE IN PRESERVING AND PROMOTING TANGIBLE CULTURAL HERITAGE

Abstract

The period of 2022–2025, as part of the historical trajectory of Ukrainian’s struggle for their free future, demonstrated the cohesion of state and international structures, as well as initiatives of the business sector in the preservation and promotion of tangible cultural heritage – historical, architectural, archaeological, museum and library, fine art, decorative, and other forms. Private institutions that existed before the war and those newly established after February 24, 2022 are reviving the tradition of patronage and philanthropy, thereby conveying to society that Ukrainian culture not only possesses timeless relevance but also influences the course of history at the national and international levels. The need to analyze this process determined the purpose of the article – to examine the activities of private cultural, artistic, and business institutions of Ukraine focused on preserving and promoting tangible cultural heritage after the outbreak of the full-scale Russian-Ukrainian war. Methodology. The research employs analysis and synthesis, which made it possible to explore the mission, specific areas of operation, and projects of private institutions in the fields of culture, art, and business. Content analysis was also used for this purpose. Methods of systematizing materials and logical generalization facilitated the interpretation of research findings. An interdisciplinary approach provided the research with appropriate scope, taking into account the activities of private institutions within such a sphere of public engagement as cultural heritage preservation. Scientific novelty. This research systematically presents, for the first time in academic discourse, the most significant initiatives implemented during the period of full-scale invasion by such private institutions as the Center of Ukrainian Culture and Arts, Dovgiy Family Office, Charitable Foundation MHP-Gromadi, Lviv House of Arts, and Mercury Art Center, whose mission is to support national tangible cultural heritage. Conclusions. Based on the analysis of projects of private institutions in Ukraine that support cultural and artistic organizations and open new art institutions during 2022-2025, it is shown that these efforts to support artistic projects and launch new centers of culture and art are systematic and oriented towards strengthening the resilience of the Ukrainian nation, serving as a means of national identification and tools for developing a new art space